- The e-PRO designation is NAR's online training program to certify real estate professionals as Internet Professionals. Less than 1% of Realtors® Nationwide, hold the e-Pro designation.
- e-PRO is the only designation program of its kind recognized nationwide and endorsed by the NATIONAL ASSOCIATION OF REALTORS® (NAR).
- The e-PRO designation is a real estate industry designation similar to various industry designations such as:
- CPA - Certified Public Accountant, an accounting industry designation
- CSEO – Certified Senior Escrow Officer, an escrow industry designation
- CLU - Charter Life Underwriter, an insurance industry designation
- CFP - Certified Financial Planner, a financial industry designation
- The e-PRO designation course is designed specifically for U.S. real estate professionals.
- e-PRO is recognized nationwide as an online standard for real estate professionalism and knowledge.
- The e-PRO designation course guides students through completing a Technology Plan of Action for their business and introduces them to many techniques for evaluating and using Internet tools.
- This Program teaches the REALTOR® about Internet business principles required to remain in the center of the real estate transaction, including:
- Options and requirements to Get Connected
- E-mail Communication and Marketing Practices
- WWW Marketing Strategies and Practices
- Creating and Maintaining Personal Technology Plan of Action and your Internet Marketing Plan
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